Studies

Studies we take on

Four ways to look at user retention, from a full six-week study to a half-day reading of the cohort table you already have.

Four to six weeks · Quoted by product count and data access

Retention Study

A four-to-six-week engagement that rebuilds your return tables, speaks with people who left, and leaves a written brief the product team can argue with.

Four hours · Fixed session fee

Cohort reading session

A half-day in the room with your existing weekly return table. We mark which drops are holidays, which are product, and which are simply thin samples.

Two to three weeks · Per completed interview

Lapsed-user interviews

Eight to twelve conversations with people who used the app and then stopped. We recruit from a list you provide, with consent already recorded.

One or two days · Day rate

Return-path review

We walk the route from first open to a second meaningful session, on the live app, and write down where the return is asked for too early or never invited at all.